Italia Magazzini: Our Story
Over 25 years of artisan passion and care for fine Italian textiles. We dress every corner of your home with timeless elegance and offer specialized supplies for hotels and hospitality properties across Europe.
Our Story
The story of ITALIA MAGAZZINI began in 1999, originally under the name Doratex, through the passion and dedication of founder Francesco Lombardo, who shaped a lifelong dream through tenacity, sacrifice and courage.
Built on solid family values, the company specialized in the manufacturing and distribution of home linens and hospitality textiles, quickly becoming a recognized benchmark regionally and throughout Italy.
Our Mission
Our unwavering commitment to meeting the needs of modern families and hospitality establishments guided the company’s evolution into “Italia Magazzini”: the harmonious blend of Italian artisan tradition and innovative modern distribution.
2 Physical Retail Stores
Welcoming showrooms in Campania where customers experience the tactile softness and premium quality of our fabrics, guided by friendly textile experts.
National & European E-Commerce
A secure, modern digital shop allowing seamless ordering from anywhere with express delivery in 24/48h.
Complete Home & B2B Catalogue
Bed linen, bath towels, table linens, curtains, home rugs, and certified supplies for hotels, B&Bs and holiday homes.
Our Values
The core pillars underpinning every collection, every commercial decision and our day-to-day relationship with you.
Customer Satisfaction
The customer is always at the center. From measurement advice to after-sales care, we provide prompt, attentive human assistance.
Transparency & Fairness
Clear all-inclusive prices with VAT, accurate fabric specifications and straightforward 14-day return policies.
Innovation & Security
Bank-grade 256-bit SSL security, flexible payments via Klarna and Scalapay, digital warehouse logistics, and real-time shipment tracking.
Our Key Strengths
The tangible benefits that make shopping at Italia Magazzini synonymous with trust, luxury and value.
Competitive Direct Pricing
Unmatched value-for-money made possible by direct manufacturer partnerships and short supply chains.
Extensive Assortment
Thousands of items in immediate warehouse stock, from everyday cotton bed sets to luxury hotel-grade linens.
Safe & Protected Shopping
Certified 256-bit SSL encryption, all primary digital payments, credit cards, PayPal, and cash on delivery.
Quick WhatsApp Support
A dedicated specialist team ready to provide instant guidance, take phone orders, and assist after delivery.
Express Delivery 24/48h
Reliable, fully tracked express courier shipments dispatched rapidly with direct notifications.
Proven Heritage Since 1999
Decades of solid expertise and over 80,000 verified positive customer reviews across Italy.
Quality and Tradition for Your Home or Property
Explore our fine Italian home textile collections or request a specialized quote for your hotel, B&B or restaurant.